The economic turmoil has aroused public concern, resulting in relatively less attention paid to environmental issue by most enterprises and the populace. However, global warming is ongoing. Environmental sustainability is as important ever as survival for modern enterprises. As a global leader in memory products, Apacer, in an effort to recall people's attention to environmental protection, has taken an initiative today (April 30) by announcing new packages for its memory cards and DRAM modules, and will phase-in in the different markets start from May. Environment-friendly, totally innoxious and recyclable for reuse, the PET contributes to a maximum decrease in package by 58%. Apacer has maintained its consistent commitment to quality, and continued to provide the best protection for its products while minimizing package size.
Smaller Packages as the Key Environment Protection
"Environmental concern is an important philosophy for our product package design," says Grace Lo, Head of Commodity Department, "Do not underestimate the package size of memory products. The packages of all products sold by the memory industry in one year imposed a huge burden on the environment. A small innovative design may work out well."
Therefore, Apacer has taken the lead by making every effort to minimize packaging size on a premise of providing adequate protection for its products. The package of its flash memory cards has decreased by another 30% this year, following a 30% decrease in 2008. The package for its DRAM modules has had an even greater decrease of 58%.
Innoxious Substance Relaxes the Burden on Environment
The environment-friendly PET used for the new package is not only highly enduring but also completely recyclable. Even burnt or dissolved, the PET does not generate any hazardous substance, making it the ideal choice for product package.
In response to the decarburization campaign to spark consumers' interests, the visual design of the new package features different layers of green, which highlights the trustworthiness of Apacer products. Elegantly shaped with simple lines, the design delivers Apacer's newly-positioned branding concept: A Trustworthy Innovator. Apacer believes that a trustworthy brand should focus first on its own responsibility. Even the slightest detail is worth our attention, as long as if brings positive change to the environment.
Best Performance and Protection: Antivirus software free of charge for Apacer Professional Series
Apacer is committed to protecting your information security as well as the environment. The new package delivers fresh customer experiences. Customers that purchase the new Professional series memory cards can download leading antivirus software Norton Internet Security 2009 with 60 days of free use.
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applied by Apacer Technology Inc.